![Why Should Your Startup Care About Intellectual Property?](https://media2.mofo.com/v3/images/blt5775cc69c999c255/blt778f4d27a4814a44/6273179f4886af2aa2be10fe/mofotechblog-financings-600x295-graph.jpg?format=auto&quality=60&width=700)
Intellectual property adds value to a startup by giving it the ability to:
- Exclude others from providing a particular product or service;
- Differentiate its product from legacy solutions and competition;
- Demonstrate its ability to innovate, making it an attractive investment or acquisition;
- Exploit its IP commercially through licensing programs and royalty streams.
Watch Tim’s explanation here.