At the Intersection of Technology, Law, and Business
  • Enforcement of DAA Principles Will Track New Technologies
    - Regulatory

    Enforcement of DAA Principles Will Track New Technologies

    By: Julie O'Neill

    The Digital Advertising Alliance (DAA) is continuing to adapt and plans to enforce its self-regulatory principles for interest-based advertising technologies. Enforcement of its cross-device tracking principles will begin February 1, 2017. Cross-device tracking entails ascertaining via deterministic identifiers or inference when multiple devices are
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  • Welcome to the MoFo Tech Blog
    - Announcements

    Welcome to the MoFo Tech Blog

    MoFo Tech brings together legal insights and in-depth analyses on trends and complex issues shaping the global technology industry, covering fields such as blockchain and distributed ledger, cloud and SaaS technologies, driverless cars, drones, FinTech, computer hardware and software, the IoT, semiconductors, and telecommunications.
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